Position: Ecommerce Manager

Location: Nairobi, Kenya

Our client, Kenya’s largest furniture retailer with a prominent presence in three major cities; Nairobi, Mombasa, and Eldoret, is looking for an Ecommerce Manager to lead and grow their online sales channel by developing and implementing e-commerce strategies, optimizing the customer journey, and driving digital marketing initiatives.

Job Purpose

The Ecommerce Manager will be responsible for driving online sales growth, improving the online customer experience, and managing all aspects of our client’s e-commerce operations. They will play a crucial role in expanding the company’s online presence and achieving its revenue targets.

Key Responsibilities:

Ecommerce Strategy:

• Develop and execute an effective e-commerce strategy that aligns with the overall business goals.
• Identify market trends, competitor activities, and emerging technologies to stay ahead in the industry.

Website Management:

• Oversee the design and functionality of the e-commerce website.
• Ensure the website is user-friendly, responsive, and optimized for search engines (SEO).
• Continuously update and enhance product listings, descriptions, and images.

Inventory and Product Management:

• Manage product listings, including adding new products, updating prices, and maintaining accurate stock levels.
• Collaborate with merchandising and purchasing teams to ensure the availability of a wide range of furniture products.

Customer Experience:

• Enhance the online shopping experience by improving site navigation, product recommendations, and checkout processes.
• Monitor and respond to customer reviews and feedback, addressing any issues promptly.

Marketing and Promotion:

• Plan and execute digital marketing campaigns to drive traffic and sales.
• Utilize email marketing, social media, and other online channels to promote furniture collections and special offers.

Analytics and Reporting:

• Analyze website performance, sales data, and customer behavior to make data-driven decisions.
• Provide regular reports on key performance indicators (KPIs) and make recommendations for improvement.

Payment and Security:

• Ensure secure online transactions and maintain compliance with payment industry regulations.
• Implement fraud prevention measures to protect customer information.

Customer Service:

• Coordinate with the customer service team to address customer inquiries, concerns, and returns.
• Ensure that customer service standards are met and maintained.

Collaboration:

• Work closely with cross-functional teams, including marketing, IT, logistics, and finance, to ensure smooth e-commerce operations.
• Collaborate with third-party vendors for web development, hosting, and other technical support.

Education Qualification, Experience, Skills, and Traits

• Bachelor's degree in business, marketing, or a related field (MBA preferred).
• Proven experience in e-commerce management, particularly in the furniture industry.
• Strong understanding of online retail trends, e-commerce platforms, and digital marketing.
• Proficiency in e-commerce software and platforms (e.g., Shopify, Magento, WooCommerce).
• Excellent analytical and problem-solving skills.
• Effective communication and team management skills.
• Familiarity with web analytics tools and SEO best practices.
• Knowledge of digital advertising and social media marketing.

Understanding of payment processing and online security measures.

All applicants are advised to adhere to the application guidelines for consideration. Only shortlisted candidates will be contacted.

NB: Flexi Personnel does not charge candidates for job placement.